Are you treating your networking business like a real business?

20 years ago when I first got started in the networking industry I internalized a couple of “sayings”. If you have been around the industry at all you will have heard at least a few.

One that I personally internalized and that I continue to marvel that more people don’t get is:

Treat your business like BIG business and it will pay you like a BIG business.

Treat it like a hobby and it will cost you like a hobby.

How often do we see distributors enroll in our industry and then fail to have a written business plan? Would that be the case if they invested their life savings, mortgaged a home, borrowed money from family and friends and financed their business through a bank? Hopefully not. We would assume if they were starting a traditional business that they would have a written business plan, one that included exactly what their goals are and how they are going to achieve those goals, including hours of operation. Otherwise how would they get financed in the first place?

So often, because our industry has an extremely low cost of entry that doesn’t require special financing new distributors don’t take the time to have a written business plan. Something as simple as scheduling specific times for recruiting on specific days of the week can make a huge difference in the success of a new distributor.

Do you have a written schedule of times that you are going to devote to recruiting?

Traditionally when someone starts a new business one of their “whys” is they are accountable to friends, family and bankers! As a result they don’t want to lose face, or their life savings, so they get up early, stay up late, make sacrifices and apply consistent energy to building their business. Successful networkers know the power of having a strong “why” and teaching others to have a strong why, otherwise the first few times someone tells a new distributor that they are crazy to be involved with network marketing, or “no”, they are out of the business.

When I got started in the networking industry my why was that I wanted to be able to spend my winters some where warm. When someone told me I was crazy or no, I simply remembered why I was building a network and persisted.

What is your why? Do you have it written down or better yet have you developed a “dream board” that illustrates what your life will be like when you have achieved your why?

What “sayings” have you heard during your time in this industry that have helped you build a successful business?